It’s been a year since Facebook opened up Canvas Ads, the full-screen ad format which allows marketers to build an entire campaign in one space. Today, the social network releases data showing how Canvas Ads worked within the year. Progress reports show that Facebook users have spent the equivalent of more than 100 years viewing Canvas ads, and the average visit is 31 seconds and 50 percent of Canvas ads were built in 10 minutes or less.
Read more about the report here.