Here are the most important social media metrics and why you should care

Aug 18 2016

If your main objective of using social media is to make sales or collect leads, these are the metrics that really matter:

  1. Click-through rate
  2. Bounce rate and
  3. Social media shares.

Find out why these social media metrics are important for you in achieving a positive ROI here.

facebook-analyticsImage via socialmediatoday.com

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