Twitter’s latest feature lets you explore tweets in a whole new way
Come November 13, Twitter will be rolling out a new feature allowing users to follow tweets on a specific subject, rather than just accounts. The aptly named feature, ‘Topics’, will offer more than 300 subjects covering sports, entertainment, and gaming....
Twitter Tests Doubling of 140-character Limit
Twitter is testing longer character limit with a small group of users. By doubling the character limit to 280 characters Twitter hopes to address some of the frustration felt by those tweeting in English. “Our research shows us that the character limit is a...
The latest visual trends can ensure your content is always relevant and compelling
We all know how important using the right visuals are in social media marketing. After all, image posts on Facebook sees 2.3x more engagement that other post types and Tweets with photos get 313% more engagement. To ensure your content is constantly compelling and...
24 Predictions for Social Media & Social Media Marketing in 2017
It’s the end of the year and this means New Year’s resolutions and prediction posts. What will happen to Snapchat? Will Instagram overtake Snapchat in 2017? Will Twitter continue to be relevant? Read SocialMediaToday’s Andrew’s Hutchinson social media predictions for...
Social Customer Service is the New Marketing
According to a new study conducted by Twitter, responding to customer tweets boosts customer willingness to spend with the business. The fastest responses generate the greatest revenue impact – for example, when airline responded to a customer’s Tweet in less than six...
Twitter test redesigns how you compose new tweets
Twitter is experimenting with a new look for the tweet composer in its iOS app. The test moves the app’s tweet composer to the top of users’ timelines instead of appearing separately in the app. This new look will cause the app to behave more like Twitter’s desktop...
Twitter relaxes restrictions on 140 characters
It’s been reported that Twitter’s user growth has been down recently. This triggered the social network to make various changes including expanding the 140-character limit. In the following months, tagging usernames and attaching media like photos, GIFs...
Twitter Audio Cards Now Support Spotify
Twitter recently announced that Tweets with Spotify tracks can now play in users’ timelines. Twitter Audio Cards for Spotify let users discover and listen to 30-second music previews within Twitter. Spotify tracks can also be featured within Twitter Moments....
How to Get Started on the Most Popular Social Media Networks
Planning to start your business’ social media presence? Most people would think that having presence in every social media channel available is the most effective way. The truth is, it’s not always effective especially for small businesses. You can focus on the best...
Twitter Introduces Two New Customer Service Tools
Twitter announces new tools to help connect businesses and customers better: Direct Messages (DM) and Customer Feedback. DMs aren’t new, but businesses can now add a link on their Tweets that allows their customers to send the business a Direct Message easily...