The latest news and trends in Social Media Marketing

LinkedIn Conversation Ads

LinkedIn Conversation Ads

From conversations to conversions, this ad format is largely based on engagement. It serves content to your prospects depending on where they are in...

An upgrade for WhatsApp Business

An upgrade for WhatsApp Business

Thanks to the new normal, the messaging platform has rolled out interesting ways for customers and businesses to connect. Namely, QR codes,...

Available soon: Instagram Reels

Available soon: Instagram Reels

What is it you ask? It’s basically TikTok but on Instagram. As more countries are threatening to ban the popular app, Facebook has deviced a plan to...

Welcoming our new client CAAS

Welcoming our new client CAAS

We are excited to welcome our newest client, Civil Aviation Authority of Singapore (CAAS). The contract covers social media strategy, content...

Data meets empathy at Google

Data meets empathy at Google

Consumers are at the forefront of everything that we do. As brands, how do we ensure that we put them first and let them enjoy a great mobile...