Digital Marketing Certifications You Can Get in 2017


Because digital marketing is such a fast-evolving industry, it isn’t easy to get a qualification to prove your expertise. Luckily, there are various digital certifications on offer. Google, Bing, Facebook, and Twitter all provide courses and training to be digital marketing certified.

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Get ready for businesses to start using WhatsApp


WhatsApp is about to become more than a platform to chat your friends. It announced that it will test new features specifically for business-to-customer messaging. WhatsApp’s Business app will launch for free to test out with small companies and will also have an enterprise solution for large companies.

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Will Instagram Stories lead to the demise of Snapchat? Early data has shown that Snapchat remains the most popular social media app among teenagers, despite the introduction of Instagram Stories in August. Read more here.

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4 Ways to Incorporate Instagram Stories into your Social Marketing Efforts


Instagram Stories allow brands to further engage with followers, increase content visibility and promote brand presence on the platform. Find out how you can leverage Instagram Stories in your social media strategy here!

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Facebook NewsFeed Turns 10


Your social timeline that is an essential part of your Facebook experience came to life a decade ago. That is 10 years ago!

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Mark Zuckerberg shared on Facebook with his 78 million followers celebrating what he dubbed was “Facebook’s most advanced” invention. Describing the feature’s invetion as one of his “favourite stories from Facebook’s history”, he recalled how different Facebook looked before its introduction, where Facebook was simply a collection of profiles. “There was no way to see updates from all your friends or be sure they saw yours,” he said.

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