The latest visual trends can ensure your content is always relevant and compelling

Feb03

We all know how important using the right visuals are in social media marketing. After all, image posts on Facebook sees 2.3x more engagement that other post types and Tweets with photos get 313% more engagement. To ensure your content is constantly compelling and attention-grabbing, you need to know about the latest visual trends.

Shutterstock highlights visual content trends in their annual report here.

2017-02-02_18-00-29Image via Shutterstock

24 Predictions for Social Media & Social Media Marketing in 2017

Dec28

It’s the end of the year and this means New Year’s resolutions and prediction posts. What will happen to Snapchat? Will Instagram overtake Snapchat in 2017? Will Twitter continue to be relevant?

Read SocialMediaToday’s Andrew’s Hutchinson social media predictions for 2017 here.

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Image via whatsthebigdata.com

Instagram Adds Stickers and Hands-free Recording to Stories!

Dec24

Instagram has recently unveiled a new update for Stories where they have added “a special set of 12 holiday stickers available for the new few weeks”, in addition to the existing emoji options and a one-touch hands-free video mode.

“Whether you’re frosting a cake, or showing off a new product in action, there’s no need to press and hold,” says Instagram.

Read more here.

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#RIPSnapChat?

Oct30

Will Instagram Stories lead to the demise of Snapchat? Early data has shown that Snapchat remains the most popular social media app among teenagers, despite the introduction of Instagram Stories in August. Read more here.

rip-snapchatImage via socialmediatoday.com

4 Ways to Incorporate Instagram Stories into your Social Marketing Efforts

Oct29

Instagram Stories allow brands to further engage with followers, increase content visibility and promote brand presence on the platform. Find out how you can leverage Instagram Stories in your social media strategy here!

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Image via socialmediatoday.com

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