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INSIGHTS

WORD OF MOUTH COMMUNITY CAMPAIGNS

A full range of Social Media Services

SALES AND LOYALTY MEDIA BUY SOCIAL BUSINESS
Slide background 50 Brands have trusted us since 2008
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More than 50 applications delivered

Slide background Drive in-store Purchase 1,100,000 users reached 11,000 new organic fans 16.2% redemption rate
Slide background Facebook Activation for Asean 85,000 fans acquired in Singapore and Malaysia
1,000 stories shared by local efluencers
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10,000 influencers

Branded Social Mobile Network 4 markets (SG, MY, ID, TW) In-Store Activation to drive Sales

Selected News

  • LG Mobile

      LG SOCIAL MEDIA CAMPAIGN Support the marketing and PR efforts for the launch of new LG Optimus range of smartphones One (Android) & 7 (Windows 7),  Engage Facebook & Twitter community, Encourage User Generated Content and internet Word Of Mouth. How to generate 30M views of user generated content? We recruited 20 prominent efluencers, equipped them with an LG mobile phone, and invited them to journal their Life’s Good Moments using the product in a personal online diary on LG’s Facebook page. The Facebook application we conceived gave the Ambassadors a personal diary page where they could directly upload their photos, […]

  • Watsons Logo

    Wats christmas without watsons ? For every $30 spent in a single receipt at any Watsons store, fans can enter their receipt number on a Facebook application and enter a daily lucky draw to win a product hamper worth $100.  Wats the Logo? Game is a weekly game with a set of 24 incomplete logos + 4 bonus logos which the fans have to guess accurately to earn a chance in the weekly draw to win an iPhone5. The nature and mechanics of the campaign encouraged fan exchanges of information and resulted in a significant increase of engagement (+94% PTAT rate) The […]

  • Playboy

    Create awareness for the re-launch of Playboy Fragrances Singapore. The Campaign; Playboy Top Model Search 2012 was held online from 15th Nov to 16th Dec 2012. Users simply have to upload their photo onto the application on Facebook.  Approved entries will be displayed on the application which can be viewed by both non-participants and participants. No voting was needed, finalists are hand-picked by a panel of judges. Results 128     Highest no. of fans acquired (13th Dec) 931     Total no. of new fans over campaign period 303    Average PTAT over last 7 campaign days 58,548    Total […]

The Business of Social Media Marketing

  • Services

    Services

    We recommend, develop, and execute data driven social and digital media strategies.

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  • Portfolio

    Portfolio

    50 of the biggest brands and customers in APAC have placed their trust in One9Ninety.

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  • About us

    About us

    Founded in 2008, One9Ninety operate across Asia through its Singapore & Shanghai offices.

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Client Testimonials

Watsons-Jan-2013“While coping with our very reactive and competitive industry, One9Ninety has been striving to recommend and execute Watsons social media strategy for the last 3 years. Watsons is now the top health & beauty retailer on the Singapore social web, (share of voice, sentiment, fans and followers). Facebook & mobile apps custom built for Watsons by One9Ninety were featured on Facebook Studio or were awarded. We look forward to more exciting work with them”

Micheas Chan, Director Marketing and Merchandising, Watsons

LG-Logo  “The people at One9Ninety are real social media experts. One of the campaigns they managed for us in South East Asia was in support of LG Windows and Optimus phones launches. The smart and very social mechanics they recommended delivered a massive amount of User Generated Content. The best part is that this UGC was seen more than 30 million times within 3 months, creating substantial earned media value for LG. One9Ninety also delivered great creative photo and video assets and orchestrated 3 much appreciated influencer events. A solid team I am happy to recommend!”

Mr. Cheolwoong Cho Division Head of Mobile Communication, PT. LG Electronics Indonesia, LG

LOREAL Logo

“I will recommend this agency to anybody who wants to understand APAC consumers on Social. One9Ninety were able to deliver sound strategies and flawless execution for brands like Maybelline, Garnier, L’Oreal Paris or Vichy.“

Isabelle Svartstein- Bourjade General Manager India- Asean - L'Oreal Luxe, L'OREAL

singapore-turf “The One9Ninety Team has been managing our influencer marketing program for over 2 years. There approach to authentic word of mouth is unique and efficient. I think that being a pioneer of the industry gives them better knowledge and understanding of the influencer community. The events they run for us amplify our online share of voice, this is really great, fun and efficient all at once!”

Jessie Leong, Senior Manager Digital Media, Singapore Turf Club
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