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INSIGHTS

WORD OF MOUTH COMMUNITY CAMPAIGNS

A full range of Social Media Services

SALES AND LOYALTY MEDIA BUY SOCIAL BUSINESS
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More than 50 applications delivered

Slide background Drive in-store Purchase 1,100,000 users reached 11,000 new organic fans 16.2% redemption rate
Slide background Facebook Activation for Asean 85,000 fans acquired in Singapore and Malaysia
1,000 stories shared by local efluencers
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Coming soon March 2014

Branded Social Mobile Network Always-on engagement campaigns In-Store Activation to drive Sales

Selected News

  • Vichy

    Recommend an online marketing strategy & execution to support Vichy’s marketing presence on the social web and support Normaderm sales. How One9Ninety increased sales by 50% through social Profile & recommend 10 efluencers to Vichy to run a ‘Zero Imperfection Challenge’ via a Facebook Diary app.  Create a brand page on Facebook for Vichy Singapore.  Organise and coordinate a physical workshop to facilitate sampling and trial with 10 efluencers. Buy Facebook media. • Invite 10 efluencers to help a loved one improve her skin condition over 2 weeks • Conceive & develop a Facebook application that supports both photo & […]

  • Watsons Logo

    Wats christmas without watsons ? For every $30 spent in a single receipt at any Watsons store, fans can enter their receipt number on a Facebook application and enter a daily lucky draw to win a product hamper worth $100.  Wats the Logo? Game is a weekly game with a set of 24 incomplete logos + 4 bonus logos which the fans have to guess accurately to earn a chance in the weekly draw to win an iPhone5. The nature and mechanics of the campaign encouraged fan exchanges of information and resulted in a significant increase of engagement (+94% PTAT rate) The […]

  • IKEA Click Tag and Win

      IKEA SOCIAL MEDIA CAMPAIGN This project was lead by the APAC Office to launch the social presence of IKEA on Facebook. From awareness of the new catalogue to the social and CRM engagement of its fans, our team have outperformed the acquisition rate and KPI set by the brand within a couple of months. IKEA wants to acquire a sizeable community of fans for IKEA’s first official regional Facebook presence (Singapore & Malaysia), as well as support the launch of IKEA’s all-important yearly catalogue. Results Over 100,000 fans recruited in Malaysia and 25,000 fans in Singapore over the 3 weeks of the […]

The Business of Social Media Marketing

  • Services

    Services

    We recommend, develop, and execute data driven social and digital media strategies.

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  • Portfolio

    Portfolio

    50 of the biggest brands and customers in APAC have placed their trust in One9Ninety.

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  • About us

    About us

    Founded in 2008, One9Ninety operate across Asia through its Singapore & Shanghai offices.

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Client Testimonials

LG-Logo  “The people at One9Ninety are real social media experts. One of the campaigns they managed for us in South East Asia was in support of LG Windows and Optimus phones launches. The smart and very social mechanics they recommended delivered a massive amount of User Generated Content. The best part is that this UGC was seen more than 30 million times within 3 months, creating substantial earned media value for LG. One9Ninety also delivered great creative photo and video assets and orchestrated 3 much appreciated influencer events. A solid team I am happy to recommend!”

Mr. Cheolwoong Cho Division Head of Mobile Communication, PT. LG Electronics Indonesia, LG

volvo

“I have appreciated their professionalism, reactivity and cost effective proposal to run our social marketing plan. Without compromising on quality, they have activated and managed to grow our Volvo’s community with efficacy. More to come!”

Watsons-Jan-2013“While coping with our very reactive and competitive industry, One9Ninety has been striving to recommend and execute Watsons social media strategy for the last 3 years. Watsons is now the top health & beauty retailer on the Singapore social web, (share of voice, sentiment, fans and followers). Facebook & mobile apps custom built for Watsons by One9Ninety were featured on Facebook Studio or were awarded. We look forward to more exciting work with them”

Micheas Chan, Director Marketing and Merchandising, Watsons

ikea“One9Ninety started IKEA Singapore and Malaysia on the social web. They demonstrated a great understanding of our brand values and quickly seized on the opportunities to grow our community from zero to 300,000 fans in year 1. They exceeded our KPIs and we all had good fun in the process. Great team and great results! ”

 

Irene Lau, Regional Marketing Manager, IKEA
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